Skill Workshop: How to run a focus group with Rita Oghassabian, R&D group head at Procter & Gamble, Founder of Bo Rêves
Fri, 23 Feb
|Pekoe tea and bread bar
Join us for an insightful session led by Rita Oghassabian, R&D group head at Procter & Gamble, Founder of Bo Rêves . In this workshop, you will learn first hand on what it takes to run a focus group to drive meaningful insights that can help shape your business strategies.
Time & Location
23 Feb 2024, 8:30 AM – 12:00 PM
Pekoe tea and bread bar, Unit 59, Alserkal Avenue - القوز - دبي - United Arab Emirates
About the Event
Join us for an insightful session led by Rita Oghassabian, R&D group head at Procter & Gamble, Founder of Bo Rêves . In this workshop, you will learn first hand on what it takes to run a focus group to drive meaningful insights that can help shape your business strategies. Benefit from Rita's extensive knowledge and proven strategies in R&D, as she shares practical insights and real-world examples to demystify the process of running effective focus groups.
This Part II session will be a hands-on approach, we will run an actual focus group as part of this session.
Part 1: Theory - 1 hour
Part 2: Business focus group - 1.5 hour
What to expect:
How to design consumer research to generate the right learnings for a meaningful product/service innovation
Tickets
General Ticket
This ticket includes access to the speaker, talk and community networking.
AED 250.00
+AED 6.25 ticket service fee
Sale ended