Crunchmoms Wealth: Pricing with Purpose

Pricing is one of the most loaded decisions a founder makes — and most people only fix one part of it. This session helps you work through all three: the numbers, the market, and the mindset — so your price is grounded in reality, informed by your context, and set with confidence.

In this session we cover:

• Why pricing feels so hard — and the three things that actually determine your price

• Knowing your floor — understanding your costs so you never price at a loss

• Reading your market — how to understand pricing context without anchoring too low

• Where you sit in the range — and whether that's a numbers decision or a mindset one